Financial Statement Builder Redesign
The Statement Builder is a core tool used by credit analysts to standardize financial statements and run scenario analyses. Despite its importance to underwriting, only 16% of sessions resulted in a completed statement, driven by a system that compressed multiple workflows into a single, overloaded interface.

In a high-stakes financial context, small errors in statement construction could result in misrepresented financial positions, regulatory risk, and loss of client trust.

Role

Lead UX Designer

Research, prototyping, UI design

Expanding and maintaining our design system

Timeline

Discovery & Redesign: 2 weeks

Initial Development: 1 week

results

Completion rate increased 3x

User engagement increased 87%

Task completion time reduced 50%

Problem
Despite strong demand from customers, only 16% of sessions resulted in new statements generated. To understand why analysts struggled with the tool, I reviewed FullStory recordings of users interacting with the feature. These recordings revealed consistent confusion about where to begin and frequent abandonment before completing the workflow.

Key issues:

  • Confusing interface with no clear starting point
  • Multiple workflows forced into one screen, forcing analysts to mentally translate the interface into the task they wanted to accomplish, creating cognitive overload
  • UI not scalable for new capabilities
Original UI
Every user: Where do I start?
Research & Exploration
Research sessions with internal subject matter experts revealed that users approach the statement builder with specific goals in mind. Additionally, customers had new goals for the feature that weren’t currently supported, indicating the need to expand functionality to better meet these objectives.
Key Insight: The problem wasn't just complexity - it was also orientation. By combining multiple workflows into a single interface, users were often unsure where to start and had to mentally map the system to their goal before making progress.
That led me to three options:

Goal based workflows

Pros: Clear entry point, scalable architecture, flexible UI, and implementable within time frame

Cons: Requires manual input from analysts

Expand existing interface

Pros: Potentially minimal engineering work

Cons: Still mixes multiple workflows, increasing cognitive load

Auto statement generation

Pros: Automates part of the process based on configuration

Cons: Highly complex, less flexible, and not achievable within time constraints

Solution: Restructuring the Tool into Goal-Based Workflows
The redesign starts with one question: what are you trying to do? The answer determines the inputs, validation logic, and how data will be transformed, replacing a generalized system with task-specific flows.

Clear starting point: Instead of forcing multiple workflows into one screen, users now start by choosing their goal.

Reduced cognitive load: Each flow surfaces relevant options and contextual cues so analysts can recognize what to do next, eliminating the need for users to interpret how the interface maps to their task.

Scalable structure for new statement types: Working closely with engineering, we built and shipped the first two redesigned flows in one week, gathered customer feedback, refined them, and then expanded with additional flows.
New Goal Selection UI
Dedicated UI per goal
Results
Analysts went from abandoning the tool to relying on it in production workflows.
16% -> 70%
Success rate increase
+86.56%
User session growth
2x Faster
Completion time halved
+2 New Flows
New capabilities added
Next Steps
Automation opportunities: Early exploration with AI shows promise for efficiency gains, but accuracy remains a top concern.

Usability testing: Success rates improved significantly, but more testing can uncover how to increase it further.

Technical Evolution: Future releases can evolve the validation system to improve usability Completed.